Almost all states or major cities host an annual Parade of Homes. These events are usually made to showcase the ability of local builders and decorators, though some events likewise feature established, older homes. To find out more about how you can use a Parade of Homes event to advertise your business and build real leads, continue reading.
Advertising and Sponsorship Opportunities Parade of Homes offer great sponsorship and advertising opportunities which can get your business name and logo out in front of a large number of potential home buyers. Because many people attending a Parade of Homes event are those interested in houses, you are already targeting your marketing.
Search for sponsorship opportunities like logo placement on the tickets, signage at the properties or your advertisement on the map and brochure.
Have a Property Featured If your local Parade of Homes focuses on already established homes and not new builds, then look into having one of your own listing properties featured in the Parade. Almost all Parade of Homes seek out properties that exemplify luxury and style, so concentrate on a listing that meets those requirements.
Meet the Curious Most of the attendees at a Parade of Homes are curious members of the public who are looking for decorating ideas, wish to see what new builders' innovations are out there or are simply interested in housing. This can be a great opportunity to meet those people, even if it is simply through milling about and starting light conversations. Thus, during your local Parade of Homes, take a day or two to hang out at a few of the houses. Whilst you should not be giving anybody a hard sales push, you need to at least keep a couple of business cards in your pocket.
Network with Builders and Industry Professionals Parade of Homes events also attract numerous builders and industry professionals, particularly those linked to the building of the properties. Take this unique opportunity to meet with and greet these builders and contractors. Remember, a contractor or building professional is usually the first person to know about an approaching real estate decision. Thus, setting up a referral trade agreement with a popular contractor can be a fantastic way to build your business. It is easy to build and generate leads at a Local Parade of Homes' events. Simply concentrate on the advertising opportunities, list a featured property, meet the attendees and take the opportunity to network with industry professionals whilst you have their attention.
Advertising and Sponsorship Opportunities Parade of Homes offer great sponsorship and advertising opportunities which can get your business name and logo out in front of a large number of potential home buyers. Because many people attending a Parade of Homes event are those interested in houses, you are already targeting your marketing.
Search for sponsorship opportunities like logo placement on the tickets, signage at the properties or your advertisement on the map and brochure.
Have a Property Featured If your local Parade of Homes focuses on already established homes and not new builds, then look into having one of your own listing properties featured in the Parade. Almost all Parade of Homes seek out properties that exemplify luxury and style, so concentrate on a listing that meets those requirements.
Meet the Curious Most of the attendees at a Parade of Homes are curious members of the public who are looking for decorating ideas, wish to see what new builders' innovations are out there or are simply interested in housing. This can be a great opportunity to meet those people, even if it is simply through milling about and starting light conversations. Thus, during your local Parade of Homes, take a day or two to hang out at a few of the houses. Whilst you should not be giving anybody a hard sales push, you need to at least keep a couple of business cards in your pocket.
Network with Builders and Industry Professionals Parade of Homes events also attract numerous builders and industry professionals, particularly those linked to the building of the properties. Take this unique opportunity to meet with and greet these builders and contractors. Remember, a contractor or building professional is usually the first person to know about an approaching real estate decision. Thus, setting up a referral trade agreement with a popular contractor can be a fantastic way to build your business. It is easy to build and generate leads at a Local Parade of Homes' events. Simply concentrate on the advertising opportunities, list a featured property, meet the attendees and take the opportunity to network with industry professionals whilst you have their attention.
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