By Maria Valenzuela


Real estate gents spend more than 70% of their time on marketing, as reported by the National Association of Realtors. Marketing is very important in an agent's life in order to stay at the top of the competition. Therefore, real estate agents need a very good strategy to stay in the battle and knowing the right marketing tools is crucial.

Moreover, how the agent uses his time wisely is the key to success. The type of marketing tools that you will use in selling a property can make a big difference. So here are the tools used by successful agents who sells houses quickly

Print Advertising Print advertising is all about postcards, letters, fliers, newspaper ads, magazine ads and door hangers with all the attractive pictures,and property information with the agent's mailing and contact information. This marketing strategy is very effective in reaching people who is too busy to sit in front of the computer to search online. The gist to a successful print advertising in real estate marketing is the use of specific words that could readily attract a reader's attention instead of promoting an agent's contact information.

Online Advertising Online marketing is another important marketing tool according to the National Association of Realtors or NAR. Moreover, they claim that more than 70% of all potential home buyers begin their search online. Print advertising is limited because of the space given in the newspaper or magazine classified section, but websites can showcase all kinds of information like testimonials of satisfied customer, virtual tours, detailed information of the property, the agent or Realtor's information and description of his/her expertise and so on.

Social Media The hottest social media nowadays are Facebook and Twitter. Social media is all about social networking where agents connect with other agents and with potential clients to gain referrals and to showcase listings. A lot of agents are using these social media sites to boost their business although some may not agree with using it as a real estate marketing tool.




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